Rainbow road books: Children’s books recall over choking hazard, ACCC recall

Books designed for young children are being recalled over concerns they could pose a choking hazard.

Eight books from the Rainbow Road series by Make Believe Ideas have been pulled from shelves across the country after it was discovered the plastic rings that bind the pages can be torn free.

“If the binding rings are torn free, they can become small parts which can cause a choking hazard,” the Australian Competition and Consumer Commission said in a statement on Thursday.

The books are sold nationally, both in store and online, in retailers including Costco, Amazon, Berkelouw Leichhardt, QBD, Booktopia, The Book Warehouse, Dymocks, Target, Kmart and David Jones.

The recall relates to eight books within the series sold between February 2022 and September 12, 2023.

Books included in the Rainbow Road recall:

  • Dinosaur‘s First Words – ISBN 9781803374772
  • Unicorn‘s Colours – ISBN 9781803374796
  • Animal Counting – ISBN 9781803374819
  • Things That Go! – ISBN 9781803374833
  • Where’s My Bottom? – ISBN 9781803372730
  • There Was an Old Lady Who Swallowed a Fly – ISBN 9781803371450
  • Old MacDonald Had a Farm – ISBN 9781803376806
  • ABC – ISBN 9781803378459
  • The Rainbow Road Book Box (gift box) – ISBN 9781803376288

Customers who think their book is included in the recall can check the ISBN number printed on the back cover.

It is located just above the barcode and on the back of the Book Box.

If their product is affected, the ACCC urges them to immediately stop using it and visit this site to register for a refund or email rr@realtimeresults.net for more information.

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